Samsung Pay USHERS in 2016

Samsung has been on their grind in 2015 — pushing further into Apple’s share in the smartphone space and making strides in capturing the coveted spot of the “IT” brand with today’s youth.  Their latest marketing roll-out, Samsung Pay, continues that trend by announcing an exclusive special NYE performance featuring Usher and accessible to only those that use the new mobile payment platform at participating malls and locations.

“This holiday season Samsung Pay wants to give its users the gift of a lifetime: a New Year’s Eve with Usher. Samsung Pay continues to offer its users unparalleled experiences, including this newest opportunity to spend an evening with one of the biggest musicians in the world,” said Nana Murugesan, VP of Strategy and Operations for Samsung Electronics America. “Our mall experience will help even more holiday shoppers breeze through their gift lists with credit cards, debit cards, and gift cards supported by Samsung Pay at the top malls across the US and understand the ease and convenience of the most widely accepted mobile payment system.”

From yesterday through December 21st, shoppers who activate Samsung Pay at one of the nearly 50 mall locations across the U.S. will have the chance to win two round-trip tickets to Los Angeles, hotel accommodations and a New Year’s Eve concert and party with the legendary Usher.  The Samsung Pay mall experiences will remain open through January 10 for shoppers to learn about and activate Samsung Pay to earn other rewards, including gift cards to various merchants. Visit www.samsungpromotions.com for more information and all participating mall locations.

Samsung Pay has quickly become the most accepted mobile payment system, allowing consumers to use eligible Samsung phones to pay almost anywhere a card can be used.    To pay is simple – users swipe their Samsung phone, scan their fingerprint and boom – payment is made.    Visit www.samsung.com/pay to learn more and find out about some of the merchants and banks that are also supported by the payment system.

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